New Launch

Opportunity Hub

Identify and prioritize automation initiatives with the highest return on investment and business impact.

Laptop with Opportunity Hub screen
A graphic of problems, issues

Companies that have already matured in automation often face a new bottleneck:

  • Ideas get lost among channels and spreadsheets;
  • Lack of standardization in data collection and evaluation;
  • No projection of return or prioritization.

Without a scoring and traceability strategy, decision-making slows down, and the highest-impact automations fall by
the wayside.

The Opportunity Hub is the single point for managing all your company’s automation ideas.

Opportunity Hub GIF

Capture ideas from any department through standardized forms.

Evaluate using customizable variables and assign automatic scoring.

Prioritize by ROI, FTE, and effort — focusing on what creates the most value.

Connect with Orchestrator, Jira, and BotCity Insights to track the full journey.

Discover the main features of the Opportunity Hub

Centralize and visualize your entire opportunity pipeline

The Opportunity Hub’s main dashboard organizes and centralizes all automation ideas in a single view.

Here, leaders and analysts gain a complete overview of the backlog, with advanced filters and real-time data for faster decision-making.

Opportunity Hub app screen
Opportunity Hub app screen

Real-time metrics

Track key indicators that show the potential value of your automations, such as: total number of opportunities, automated opportunities, projected ROI, projected FTE, and potential savings.

These metrics bring transparency and impact context to the entire pipeline, connecting operations and strategy.

Configure opportunity variables

Opportunity Hub variables are fully customizable. The product offers a standard set as a base, but users can edit, delete, or create new variables — adjusting weights and impacts according to the company’s reality.

Opportunity Hub app screen
Opportunity Hub app screen

List or Kanban view

Choose how to visualize your backlog:

  • List: ideal for detailed analysis, filters, and comparisons.
  • Kanban: a visual view of each opportunity’s progress and status.

Ideas are displayed from newest to oldest by default, ensuring continuous visibility of new initiatives.

Smart search and filters

Quickly find what you need with name-based search, or filter by status, repository, team, or department.You can also sort the view according to your preferred perspective, adjusting how opportunities are displayed to match your analysis context.

Opportunity Hub app screen
Opportunity Hub app screen

Receiving and managing opportunities

In the Opportunity Hub, each idea follows a full lifecycle — from triage and evaluation, where scores and technical criteria are assigned, to prioritization, development, and final automation.

FAQs

Get answers to the most common questions about Opportunity Hub.

Will Opportunity Hub data be available in Insights?

Opportunity Hub integrates with BotCity Insights, allowing business users and managers to track data, metrics, and the evolution of opportunities directly within the platform.

Does Opportunity Hub have built-in artificial intelligence?

Not yet. However, BotCity plans to incorporate conversational AI (LLM) for automatic opportunity capture and qualification in the future, making the process even smarter and more proactive.

Can companies that don’t use BotCity Orchestrator still use Opportunity Hub?

Yes. Opportunity Hub can also operate independently, helping companies map and prioritize automation opportunities — even if execution is not yet managed through Orchestrator.

Does Opportunity Hub record processes directly from users’ machines?

No. Unlike other solutions, Opportunity Hub does not perform automatic recordings. BotCity believes that direct observation of processes can introduce bias and exceptions. Instead, the product relies on structured mapping through variables, guided by professionals, ensuring precision and true representativeness of opportunities.

Centralize, score, and prioritize automations that drive results.

Fill out the form and discover how the Opportunity Hub can strengthen automation governance in your company.